Friday, 14 September 2012

Illustration, Amplification or Disjuncture?

Illustration is the simplest and easiest concept to base a music video around as it is just a literal meaning to the song’s lyrics in visual form. For example, Coldplay use illustrative ideas for their music video 'Paradise'. When Chris Martin (lead singer of Coldplay) sings the lyrics 'When she was just a girl' the lyrics are written on a piece of card that he holds. 



Amplification is closely related to disjuncture, but amplification is just the enhancement of a concept while still retaining a link to it. An example of this would be 'Please Don't Leave Me' by Pink. The message is simple; she doesn't want her boyfriend to leave her, however the idea of not letting him leave is amplified.




Disjuncture is the idea of completely ignoring the song’s meaning or concept and instead, creating a whole new set of meanings or images that can be put to the song. An example of this would be 'Telephone' by Lady Gaga. People assumed that because the lyrics were pretty simple meanings that the video would be simple too. How wrong they were! Lady Gaga set a whole new meaning for calling someone.



11 comments:

  1. what is lady gaga's born this way?

    ReplyDelete
  2. My exam question is on which one of these elements does lady gaga's born this way fall under?

    ReplyDelete
    Replies
    1. I would say it's disjuncture. Good luck with your exam!

      Delete
  3. Ok thank u...last q why would you say its disjuncture coz isn't it like a illustration?

    ReplyDelete
    Replies
    1. I would say it's disjuncture because the video doesn't actually illustrate the lyrics

      Delete
  4. So the video ignores the lyrics and offers a whole new meaning?

    ReplyDelete
  5. Ok thank you so much for your help

    ReplyDelete
  6. Interesting conversation. Who is 'anonymous'?? SG

    ReplyDelete
    Replies
    1. I do not know, they are anonymous. They haven't used an account to post a comment, they've just come across this blog post whilst searching for something in google.

      Delete

Note: only a member of this blog may post a comment.